Archive for March, 2015

LIGHTWEIGHT IRISH SETTER® VAPRTREK HUNTING BOOTS ARE AVAILABLE IN A VARIETY OF HEIGHTS

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SH02895_WEBRED WING, MN (June 2015) — Irish Setter® VaprTrek boots with RPM technology are extremely lightweight and hunt-ready. The existing 8” VaprTrek hunting boots, which are 40% lighter than traditional Irish Setter big game hunting boots without sacrificing support or stability, have become a favorite. Irish Setter has extended this incredible technology to all-season hiker heights.

Breakthrough design and development allowed Irish Setter to craft RPM composite material that’s comfortable, wears like iron, and significantly reduces the weight of the boot. Strategically designed for uneven terrain and abrasive conditions, the RPM outsole can be found on the VaprTrek™ family of boots in both Big Game and Outdoor categories of hunting footwear. The RPM sole features a bi-directional lug pattern for increased traction and balance during heel strike and toe off. The wrap-around instep provides protection and aids in gripping tree stand rungs or ATV foot pegs. Armatec™ heel and toe protection guards against ground hazards. Underfoot comfort is enhanced with an anatomically-correct polyurethane and high-rebound foam footbed with a ScentBan™ odor inhibiting top cover. And a ScentBan lining delivers scent control through a process that kills odor-causing bacteria.

Irish Setter VaprTrek hunting boots incorporate UltraDry™ waterproofing so feet stay dry and boots stay breathable. A memory foam collar forms to fit the ankle for comfortable stability in the boot shaft. The Cushin™ Comfort Tongue offers long-lasting comfort in the shin area. A speed lacing system with one-tug tightening provides fast, snug lacing.

Men’s VaprTrek Boots (sizes 8-12, 13, 14 in D and EE widths)

  • Style #2895** is a non-insulated hiker with Realtree Xtra® camouflage, $139.99*
  • Style #2805** is a non-insulated black hiker, $139.99*
  • Style #2863 is an 8″ non-insulated boot in Stone leather and fabric, $149.99*
  • Style #2864 is an 8″ non-insulated boot in Black leather and fabric, $149.99*
  • Style #2868 is a 8” non-insulated boot with Mossy Oak® Break-Up Infinity® camouflage, $154.99*
  • Style #2870 is a non-insulated 8” boot with Realtree Xtra® camouflage, $154.99*
  • Style #2873 is an 8″ boot with 400 grams of PrimaLoft® insulation in Realtree Xtra® camouflage, $159.99*
  • Style #2874 is an 8″ boot with 400 grams of PrimaLoft® insulation in Mossy Oak® Break-Up Infinity® camouflage, $159.99*
  • Style #2875 is a 17″ non-insulated, lace-up snake boot with Realtree Xtra® Green camouflage, $209.99*

Women’s VaprTrek Boots (sizes 5-11 medium width)

  •  Style #2862** is an 8” boot in Realtree Xtra® camouflage, $149.99
  • Style #2881** is an 8” boot with 400 grams of PrimaLoft® insulation in Mossy Oak® Break-Up Infinity® camouflage, $159.99

“Irish Setter VaprTrek boots are engineered to be remarkably lightweight and flexible,” explained Charley Bryant, Irish Setter Hunt Line Manager for Red Wing Shoe Company. “All you have to do is pick up this boot and you’ll feel the difference.”

New styles (indicated by **) will be available at leading outdoor retailers in July 2014. Style #2864 is also available in sizes 4, 5, 6, and 7 in D (medium) width.

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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IRISH SETTER® EXTENDS RUTMASTER LINE TO INCLUDE RUTMASTER 2.0 LITE HUNTING BOOTS

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RED WING, MN (June 2015) —Irish Setter has developed lighter, more flexible Rutmaster™ knee boots. Joining the Rutmaster family will be three new Rutmaster 2.0 Lite styles, two lighter neoprene versions and a non-neoprene boot designed for simplicity.

The neoprene styles (#4890 and #4891) offer flexibility and easy on/off.  Hunters can fold over the neoprene top for a comfortable, customizable height.  These boots feature ScentBan™ scent control, and helpful side pulls up top. The bottom chassis features a lightweight rubber/RPM outsole, ¾ shank in the sole for underfoot stability, polyurethane footbed delivering long-lasting underfoot comfort, convenient heel kick for easy boot removal and vulcanized rubber for waterproofing and durable construction.

Style #4880 is an affordable Irish Setter rubber boot featuring a removable polyurethane footbed and the Chore Sole with an aggressive lug pattern to provide stability and traction – especially on upland terrains. A back gusset accommodates a wide range of calf sizes for enhanced comfort.

Rutmaster 2.0 LITE Men’s Styles (whole sizes 8-15)

STYLE #4890 IN REALTREE MAX-5® CAMO WITH 400 GRAMS OF PRIMALOFT® INSULATION, MEN’S $149.99*

STYLE #4891NON-INSULATED  IN MOSSY OAK® BOTTOMLAND®CAMO, MEN’S $139.99*

STYLE #4880 NON-INSULATED, ALL RUBBER CLAD, WITH VULCANIZED SOLE  IN MOSSY OAK® BREAK-UP COUNTRY®CAMO, MEN’S $119.99*

IRISH SETTER® DEVELOPS NEXT GENERATION KNEE BOOT WITH EXCEPTIONAL FIT & COMFORT – RUTMASTER™ 2.0 RUBBER HUNTING BOOTS WITH EXOFLEX® PERFORMANCE FIT SYSTEM

Irish Setter has engineered a new generation of the Rutmaster ™ knee boot. Rutmaster 2.0 hunting boots are waterproof and scent-free, providing excellent traction, superior fit, and easy on/off convenience. The Rutmaster 2.0 features lighter weight(3.5mm) neoprene, ScentBan™ technology, RPM™ outsole and ExoFlex® technology.

Rutmaster 2.0 boots feature a patent-pending ExoFlex panel that extends from the top of the boot down to the ankle for a snug, comfortable fit. An adjustable side gusset on provides additional fit control. The Mud Claw RPM II Sole lightens the boot for all day comfort without sacrificing comfort or durability. An aggressive lug pattern creates superb stability and traction on the toughest terrain and is designed to release mud and dirt. Rutmaster 2.0 incorporates a convenient heel kick plate, integrated pull-on handle and a removable polyurethane footbed.

“We keep refining and improving our knee boot collection. This new design with ExoFlex™ technology is our best yet,” said Charley Bryant, Irish Setter Line Manager for Red Wing Shoe Company. “Our field testers absolutely love these boots.”

Rutmaster 2.0 Men’s Styles (whole sizes 8-15)

  • STYLE #4882** NON-INSULATED IN REALTREE® XTRA CAMO, MEN’S $149.99*
  • STYLE #4881** IN REALTREE® XTRA CAMO WITH 800 GRAMS OF PRIMALOFT® INSULATION, MEN’S $169.99*
  • STYLE #4883** IN MOSSY OAK® BREAK-UP COUNTRY®CAMO WITH 800 GRAMS OF PRIMALOFT® INSULATION, MEN’S $169.99*
  • STYLE #4884** IN MOSSY OAK® BREAK-UP COUNTRY®CAMO WITH 1200 GRAMS OF PRIMALOFT® INSULATION, MEN’S $179.99*

Rutmaster 2.0 Women’s Styles (whole sizes 5-11)

  • STYLE #4885** NON-INSULATED IN REALTREE® XTRA GREEN CAMO, WOMEN’S $149.99*
  • STYLE #4887** IN REALTREE® XTRA CAMO WITH 1200 GRAMS OF PRIMALOFT® INSULATION, WOMEN’S $179.99*

IRISH SETTER® RUTMASTER RPM KNEE BOOT ARE 50% LIGHTER THAN TRADITIONAL RUBBER BOOTS

Irish Setter Rutmaster™ RPM knee boots are 50% lighter than traditional Irish Setter rubber boots. Their seamless design makes them waterproof and durable. RPM technology is a breakthrough composite material that significantly reduces the weight of the boot for extreme comfort and added durability. The one-piece upper and sole also incorporates RPM material under foot for cushioning. Rutmaster RPM boots feature Irish Setter’s proven ExoFlex® Performance Fit System for improved fit and easy on/off convenience. An Airmesh lining wicks moisture and allows air flow, while ScentBan™ eliminates foot and other odors. The Mud Claw RPM™ sole’s tread design offers an aggressive lug pattern for superb stability and traction while facilitating the release of mud and dirt.

Rutmaster RPM Men’s Styles (whole sizes 8-14)

  • STYLE #4892** NON-INSULATED 17” BOOT IN MOSSY OAK® BREAK-UP INFINITY®CAMO, MEN’S $159.99*
  • STYLE #4895 17” BOOT WITH 400 GRAMS OF PRIMALOFT® INSULATION IN MOSSY OAK® BREAK-UP INFINITY®CAMO, MEN’S $169.99*

Rutmaster 2.0 LITE boots will be available in January 2016. Rutmaster 2.0 boots and Rutmaster RPM #4892 will be available in July 2015 at leading outdoor retailers. Rutmaster RPM #4895 boots are available now. Visit www.irishsetterboots.com for the retailer nearest you. ** indicates new styles available in July 2015.

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Help Dads Never Lose Their Cool. Buy Them An Orion Cooler.

Print2015-JK-Product_180Orion 45Orion 25

SPARTA, TN (March 2015) – It’s hard to know what to give your favorite dad for Father’s Day.  How about a gift that’s a win-win – a product that helps dads never lose their cool. An Orion Cooler keeps food and beverages cool and looks cool too. These premium coolers are especially appealing to outdoor enthusiasts, kayakers, anglers and hunters.

Orion Coolers have a number of features and innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)
  • Available in three sizes for 2015 Father’s Day gifts – Orion 25, Orion 45 and Orion 65.

The Orion Cooler 25 is compact and highly portable for shorter outings and day or weekend use. It’s easily transported by canoe, car or kayak. Manufacturer Suggested Retail Price is $369.

Well suited to a variety of tasks, the Orion 45 is the most versatile cooler in the line. Striking a nice balance between portability and capacity, the Orion 45 is well suited for everything from day use to week long adventures. Manufacturer Suggested Retail Price is $449.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes and has the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“By working with our team members, dedicated outdoorsman, and industry partners, we’ve developed coolers with unparalleled performance and innovative features to enhance the users’ experience, land or sea, no matter where in the world their adventures take them,” explained Brand Manager Damon Bungard.

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

###

Orion Coolers Launches Innovative Rugged Cooler Product Line

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SPARTA, TN (January 2015) – Orion Coolers is launching an innovative line of Made-in- USA rugged coolers. Built with outdoorsmen in mind, the coolers will be introduced to the industry at the Archery Trade Association (ATA) Show in Indianapolis, January 8-10, 2015.

Orion Coolers have a number of features and innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • Bear proof design following IGBC (Interagency Grizzly Bear Committee) certification criteria
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)

Four sizes will be available in 2015, an Orion 25, 45, 65 and 85. The Orion 65 is shipping to retailers now, and the other sizes are scheduled to be available in Q1 2015.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips, or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes, and hosting the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Orion Coolers was founded on one principal,” explained Brand Manager Damon Bungard. “A premium cooler should be able to do more. Be different. So, by working with our team members, dedicated outdoorsman, and industry partners, we’ve developed a cooler with an unparalleled level of performance and innovative features to enhance the users experience, land or sea, no matter where in the world their adventures took them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

###

Orion Coolers Introduces The Versatile Orion 45

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Orion 45

SPARTA, TN (March 2015) –Orion Coolers announces the introduction of the Orion 45 – the most versatile cooler in its line of premium, rugged coolers. Striking a nice balance between portability and capacity, the Orion 45 is well suited for everything from day use to week long adventures. It’s sized for high portability, while still having the ability to carry common items like 2L bottles, bottle of wine, or case of cans.  A great choice for outdoor enthusiasts, anglers, kayakers and hunters, the Orion 45 makes a great standing platform for casting and has the capacity for boned-out quarters from small to mid-sized game. The suggested retail price for the Orion 45 is $449.

All Orion Coolers feature innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)
  • Available in three sizes – Orion 25, Orion 45 and Orion 65.

Orion Coolers announces the release of the Orion 25. The Orion Cooler 25 is compact and highly portable for shorter outings and day or weekend use. It’s easily transported by canoe, car, kayak, SUPs and ATVs. Perfect for small game or running to the grocery store, the Orion 25 retails for $369.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes and has the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Arguably the most versatile size in the Orion line, the 45 functions well for both short and longer duration outings, is highly portable, and fully featured,” explained Brand Manager Damon Bungard. “It fits common items like wine bottles or cases of cans or bottled water inside, makes a roomy casting platform, and is well suited to transporting common game like whitetail deer. By working with our team members, dedicated outdoorsman, and industry partners, we’ve developed coolers with unparalleled performance and innovative features to enhance the users’ experience, land or sea, no matter where in the world their adventures take them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

###

About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Orion Cooler 25 Is Compact But Packed With Great Innovations

Print Orion 25

SPARTA, TN (March 2015) – Orion Coolers announces the release of the Orion 25. The Orion Cooler 25 is compact and highly portable for shorter outings and day or weekend use. It’s easily transported by canoe, car, kayak, SUPs and ATVs making it a great choice for outdoor enthusiasts, anglers, kayakers and hunters.  Perfect for small game or running to the grocery store, the Orion 25 retails for $369.

All Orion Coolers feature innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)
  • Available in three sizes – Orion 25, Orion 45 and Orion 65.

Well suited to a variety of tasks, the Orion 45 is the most versatile cooler in the line. Striking a nice balance between portability and capacity, the Orion 45 is well suited for everything from day use to week long adventures. Manufacturer Suggested Retail Price is $449.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes and has the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Ideal for day and weekend use, and easily transported by one person, the Orion 25 is the smallest and most portable model in the line, but still fully featured,” explained Brand Manager Damon Bungard. “The Orion 25 was designed to fit in the rear storage area of every Jackson Kayak fishing kayak, stand a 22 oz bottle vertically inside, or lay a 12 oz bottle on its side. It fits nicely in back seats, through car doors, and functions well as a stepping stool, compact casting platform, or seat on your SUP. By working with our team members, dedicated outdoorsman, and industry partners, we’ve developed coolers with unparalleled performance and innovative features to enhance the users’ experience, land or sea, no matter where in the world their adventures take them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

###

About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Mystery Tackle Box Is A Great Father’s Day Gift

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CHICAGO, IL (February 2015) – Give your dad, husband or grandfather a Father’s Day gift he’ll love for months to come. Consider a gift subscription to Mystery Tackle Box. Each month your favorite angler will discover new baits and lures from the top brands in the fishing industry. The contents vary each month offering a great way to try different products and learn new techniques. It’s a fun and practical gift!

A three month subscription is a great value providing three months of thoughtful gifts for only $45. Gift options are also available in 3, 6 or 12 month plans as well as a single gift box starting at only $15. Shipping is free with any gift subscription and include a printable gift certificate making it easy to email or hand deliver.

Beginners and avid anglers will be pleased with the monthly assortment of high quality fishing products – never knock-off products.  Every Mystery Tackle Box includes 5-7 products a month on average. Each box includes an issue of the Dibble Digest, Mystery Tackle Box’s monthly fishing magazine with detailed information about each product, informative articles and tips from the pros. Also included is a unique link to the Mystery Tackle Box website where you can watch videos, read product reviews and learn different rigging options for each of the products in your Mystery Tackle Box.

You can select from a variety of Mystery Tackle Boxes based on species and switch your preference from month to month.  The Bass box is geared toward freshwater Largemouth and Smallmouth bass. The Inshore Saltwater box is geared toward the following saltwater species: Redfish (Red Drum), Speckled Trout (Sea Trout), Snook, Striper, Flounder and Calico Bass. The Panfish box contains a variety of baits for targeting Panfish such as Crappie, Bluegill, Perch and others.

They’ll remember your thoughtfulness each month when the Mystery Tackle Box arrives. And when they’re catching a lunker! Visit mysterytacklebox.com today.

About Mystery Tackle Box

Mystery Tackle Box is a monthly subscription service that sends out some of the most exciting fishing gear right to your home. Our mission is to take the excitement of being on the water not knowing what you’re going to catch and bring that same excitement to your home each and every month. For just $15 per month, Mystery Tackle Box introduces both expert and novice anglers to the latest products and techniques in the fishing industry by sending a box filled with fishing lures and baits each month. We work with the largest and most well known brands as well as smaller companies that you would otherwise never get to experience.

Mystery Tackle Box also makes a great gift for anyone who loves fishing.  We offer gift subscriptions and printable gift certificates making it the perfect last-minute gift.  Learn more at MysteryTackleBox.com or call 866-825-9301.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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