Posts Tagged 'archery'

IRISH SETTER® EXTENDS RUTMASTER LINE TO INCLUDE RUTMASTER 2.0 LITE HUNTING BOOTS

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RED WING, MN (June 2015) —Irish Setter has developed lighter, more flexible Rutmaster™ knee boots. Joining the Rutmaster family will be three new Rutmaster 2.0 Lite styles, two lighter neoprene versions and a non-neoprene boot designed for simplicity.

The neoprene styles (#4890 and #4891) offer flexibility and easy on/off.  Hunters can fold over the neoprene top for a comfortable, customizable height.  These boots feature ScentBan™ scent control, and helpful side pulls up top. The bottom chassis features a lightweight rubber/RPM outsole, ¾ shank in the sole for underfoot stability, polyurethane footbed delivering long-lasting underfoot comfort, convenient heel kick for easy boot removal and vulcanized rubber for waterproofing and durable construction.

Style #4880 is an affordable Irish Setter rubber boot featuring a removable polyurethane footbed and the Chore Sole with an aggressive lug pattern to provide stability and traction – especially on upland terrains. A back gusset accommodates a wide range of calf sizes for enhanced comfort.

Rutmaster 2.0 LITE Men’s Styles (whole sizes 8-15)

STYLE #4890 IN REALTREE MAX-5® CAMO WITH 400 GRAMS OF PRIMALOFT® INSULATION, MEN’S $149.99*

STYLE #4891NON-INSULATED  IN MOSSY OAK® BOTTOMLAND®CAMO, MEN’S $139.99*

STYLE #4880 NON-INSULATED, ALL RUBBER CLAD, WITH VULCANIZED SOLE  IN MOSSY OAK® BREAK-UP COUNTRY®CAMO, MEN’S $119.99*

IRISH SETTER® DEVELOPS NEXT GENERATION KNEE BOOT WITH EXCEPTIONAL FIT & COMFORT – RUTMASTER™ 2.0 RUBBER HUNTING BOOTS WITH EXOFLEX® PERFORMANCE FIT SYSTEM

Irish Setter has engineered a new generation of the Rutmaster ™ knee boot. Rutmaster 2.0 hunting boots are waterproof and scent-free, providing excellent traction, superior fit, and easy on/off convenience. The Rutmaster 2.0 features lighter weight(3.5mm) neoprene, ScentBan™ technology, RPM™ outsole and ExoFlex® technology.

Rutmaster 2.0 boots feature a patent-pending ExoFlex panel that extends from the top of the boot down to the ankle for a snug, comfortable fit. An adjustable side gusset on provides additional fit control. The Mud Claw RPM II Sole lightens the boot for all day comfort without sacrificing comfort or durability. An aggressive lug pattern creates superb stability and traction on the toughest terrain and is designed to release mud and dirt. Rutmaster 2.0 incorporates a convenient heel kick plate, integrated pull-on handle and a removable polyurethane footbed.

“We keep refining and improving our knee boot collection. This new design with ExoFlex™ technology is our best yet,” said Charley Bryant, Irish Setter Line Manager for Red Wing Shoe Company. “Our field testers absolutely love these boots.”

Rutmaster 2.0 Men’s Styles (whole sizes 8-15)

  • STYLE #4882** NON-INSULATED IN REALTREE® XTRA CAMO, MEN’S $149.99*
  • STYLE #4881** IN REALTREE® XTRA CAMO WITH 800 GRAMS OF PRIMALOFT® INSULATION, MEN’S $169.99*
  • STYLE #4883** IN MOSSY OAK® BREAK-UP COUNTRY®CAMO WITH 800 GRAMS OF PRIMALOFT® INSULATION, MEN’S $169.99*
  • STYLE #4884** IN MOSSY OAK® BREAK-UP COUNTRY®CAMO WITH 1200 GRAMS OF PRIMALOFT® INSULATION, MEN’S $179.99*

Rutmaster 2.0 Women’s Styles (whole sizes 5-11)

  • STYLE #4885** NON-INSULATED IN REALTREE® XTRA GREEN CAMO, WOMEN’S $149.99*
  • STYLE #4887** IN REALTREE® XTRA CAMO WITH 1200 GRAMS OF PRIMALOFT® INSULATION, WOMEN’S $179.99*

IRISH SETTER® RUTMASTER RPM KNEE BOOT ARE 50% LIGHTER THAN TRADITIONAL RUBBER BOOTS

Irish Setter Rutmaster™ RPM knee boots are 50% lighter than traditional Irish Setter rubber boots. Their seamless design makes them waterproof and durable. RPM technology is a breakthrough composite material that significantly reduces the weight of the boot for extreme comfort and added durability. The one-piece upper and sole also incorporates RPM material under foot for cushioning. Rutmaster RPM boots feature Irish Setter’s proven ExoFlex® Performance Fit System for improved fit and easy on/off convenience. An Airmesh lining wicks moisture and allows air flow, while ScentBan™ eliminates foot and other odors. The Mud Claw RPM™ sole’s tread design offers an aggressive lug pattern for superb stability and traction while facilitating the release of mud and dirt.

Rutmaster RPM Men’s Styles (whole sizes 8-14)

  • STYLE #4892** NON-INSULATED 17” BOOT IN MOSSY OAK® BREAK-UP INFINITY®CAMO, MEN’S $159.99*
  • STYLE #4895 17” BOOT WITH 400 GRAMS OF PRIMALOFT® INSULATION IN MOSSY OAK® BREAK-UP INFINITY®CAMO, MEN’S $169.99*

Rutmaster 2.0 LITE boots will be available in January 2016. Rutmaster 2.0 boots and Rutmaster RPM #4892 will be available in July 2015 at leading outdoor retailers. Rutmaster RPM #4895 boots are available now. Visit www.irishsetterboots.com for the retailer nearest you. ** indicates new styles available in July 2015.

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Orion Coolers Launches Innovative Rugged Cooler Product Line

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SPARTA, TN (January 2015) – Orion Coolers is launching an innovative line of Made-in- USA rugged coolers. Built with outdoorsmen in mind, the coolers will be introduced to the industry at the Archery Trade Association (ATA) Show in Indianapolis, January 8-10, 2015.

Orion Coolers have a number of features and innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • Bear proof design following IGBC (Interagency Grizzly Bear Committee) certification criteria
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)

Four sizes will be available in 2015, an Orion 25, 45, 65 and 85. The Orion 65 is shipping to retailers now, and the other sizes are scheduled to be available in Q1 2015.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips, or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes, and hosting the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Orion Coolers was founded on one principal,” explained Brand Manager Damon Bungard. “A premium cooler should be able to do more. Be different. So, by working with our team members, dedicated outdoorsman, and industry partners, we’ve developed a cooler with an unparalleled level of performance and innovative features to enhance the users experience, land or sea, no matter where in the world their adventures took them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Irish Setter Hunting Boots & Apparel In The News

Hunting product reviews and gear reviews have featured Irish Setter boots recently. The Irish Setter ShadowTrek boot was included in Field & Stream’s August 2010 article on lightweight hunting boots. The ShadowTrek received 5 out of 5 stars.

In Outdoor Life‘s August 2010 issue, both the Irish Setter Wingshooter upland boot and the Portage fishings show were highlighted.

The Irish Setter Shakopee upland vest was praised in the August issue of Shooting Sportsman magazine.

“We’re very proud of this great press coverage. It’s a pleasure to represent quality products that are recognized as some of  the best in the business,” said Kim Emery of Firefly Publicity.

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Visit http://www.fireflypublicity.com for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for outdoor companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

Irish Setter Rubber Boots With ExoFlex Offer Performance Fit Video

See The ExoFlex Difference In This Short Product Demo Video

Click Here For The Full Press Release


Irish Setter Rubber Hunting Boots Provide Secure, Comfortable Fit

RED WING, MN (January 2010) —Irish Setter’s patent-pending ExoFlex technology brings a welcome change to the rubber boot category – fit. The ExoFlex panel placed in the back of the boot shaft expands to accommodate the back of the foot, offering easy entry into rubber boots. Then the panel contracts for a lock-tight, high-performance fit, creating a great fitting, easy on/off waterproof, scentproof rubber boot. The new RutMaster and SwampGhost rubber knee boots feature this new performance technology.

The RutMaster boots are offered in several styles to meet most hunters’ needs. Hunters who prefer non-insulated boots can choose the Realtree APG Camo version #4870 or the Mossy Oak Break Up Camo version #4871. Hunters in cooler climates can select Rutmasters with 800 grams of Thinsulate Ultra Insulation – Realtree AP Camo (#4872) or Mossy Oak Break Up (#4873). For cold conditions, RutMaster #4874 features 1200 grams of Thinsulate Ultra insulation and Realtree AP Camo. An adjustment strap on the RutMaster accommodates a wide range of calf sizes.

The new Irish Setter SwampGhost knee boots with rubber/neoprene design offer the ability to fold down the shaft for those who prefer that option. The SwampGhost boots include the ExoFlex technology in a waterproof, scent-free stretch fit rubber construction. It’s offered in a non-insulated, Realtree APG Camo version (#4852) and a version with 1000 grams of Thinsulate Ultra insulation in Realtree AP Camo (#4853).

Both the new Irish Setter RutMaster and SwampGhost17” knee boots are built on a new last that provides a slim, comfortable profile. The outsole is designed with a performance-enhancing rocker Mud Claw sole with mud releasing cleats. Serrated cleats upfront provide traction on hills. These boots are available in whole sizes from Men’s 7-15 and ½ sizes from Men’s 8-14..

“Irish Setter decided that if we were going to get into rubber boots, we’d have to develop a game changer,” said Kyle Rackiewicz, Irish Setter Product Manager. “After extensive development and testing, our patent-pending ExoFlex definitely adds bring a new performance feature that hunters will appreciate.”

The new RutMaster and SwampGhost rubber boots will be available in July 2010 at leading outdoor retailers. Visit www.irishsetterboots.com for the retailer nearest you. Suggested retail is from $129 – $159, depending upon the insulation level.

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of the Red Wing Shoe Company, Inc. that includes a full line of performance hunting boots, fishing shoes and outdoor casuals. Irish Setter continues to use leading technologies and the finest materials to provide customers the best quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit http://www.irishsetterboots.com. Irish Setter. The Hunt Never Ends.###

Editor’s Note: Contact Kim Emery at Firefly Publicity for username/password to access media information and images. kim@fireflypublicity.com, 651.388.7896. The recommended images for this product are: 4870,4871,4872,4873,4874,4852,4853.

Visit www.fireflypublicity.com for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

Irish Setter Nekoma Trail Phantom Camo Soft Shell Jacket

Irish Setter Nekoma Realtree Hunting Jacket

Irish Setter Nekoma Trail Phantom Camo Soft Shell Jacket

  • RealTree All-Purpose Camo bonded to microfleece
  • Center back length measures 30″ on size large
  • Multifunctional pockets
  • Available in Men’s Sizes M – 3XL
  • Suggested retail from $95

Visit www.fireflypublicity.com for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

Irish Setter Oklee Camo Stand Collar Jacket

Irish Setter Oklee Realtree Camo Jacket

Irish Setter Oklee Camo Jacket with Stand Collar

  • Realtree All Purpose camo bonded to brushed tricot with ScentBan
  • Seam sealed/Waterproof – ULTRADRY Membrance
  • 5000/5000 MVP
  • Welded waterproof zippers
  • Center back length measures 28″ on size large
  • Available in Men’s Sizes: M – 3XL
  • Suggested retail  from $159

Visit www.fireflypublicity.com for more information. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.