Posts Tagged 'Firefly Publicity'

Epic Sweepstakes Announced by Kryptek® Outdoor Group and CarbonTV® for “INVICTUS”: A Customized 2019 Chevy Silverado worth nearly $100K

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CarbonTV & Kryptek Sweepstakes INVICTUS

Enter to Win Daily on CarbonTV.Com Now Until December 15, 2019

MICHIGAN (July 22, 2019) – Kryptek Outdoor Group and CarbonTV have partnered on an epic sweepstakes where one lucky winner will win a 2019 Chevy Silverado Trail Boss named INVICTUS, fully customized and wrapped in Kryptek Typhon™ camo  and valued at nearly $100,000.  Enter up to twice daily at CarbonTV.Com now until December 15, 2019.

INVICTUS will be customized at the world-famous Prefix Corporation in Michigan. CarbonTV will be documenting the process with weekly video updates, allowing users to follow along and provide feedback. While the truck exterior will boast a full Kryptek wrap and aggressive upgrades, including a lift kit; the interior will be finely detailed with one-of-a-kind Kryptek accents. Viewers can interact with CarbonTV and Kryptek via social media to give their opinions on what upgrades they would like to see. The finished product will be revealed to the public upon completion.

“Kryptek is extremely excited about our partnership with Carbon TV, whom in our opinion, is the premier online video platform for outdoor enthusiast,” explained Kryptek CEO Butch Whiting.  “Being selected to be a part of the Chevy INVICTUS custom build truck giveaway is an honor, and we anticipate that the Warrior ethos that is an inherent part of the Kryptek Brand will be captured in the ambience of the project.  Kryptek has been used to decorate numerous vehicles, but this one promises to be exceptional with the quality and performance of Chevy being coupled with Kryptek flare.”

“I’m excited to be a part of this sweepstakes and to see our vision of INVICTUS come to life!” shared CarbonTV President Julie McQueen. “Kryptek is one of the most successfully disruptive brands out there, and Chevy is an iconic brand with a rich history in our country. As we began dreaming up and creating INVICTUS with our friends at Kryptek, we recognized this energy and excitement that is indescribable! And best of all, we will be looking for feedback from our viewers on what they would like to see added to the truck! I have the privilege of documenting the build out and upgrade process of the INVICTUS truck with our weekly video updates, and one lucky CarbonTV viewer will win this truck for FREE!”

To enter to win, simply click the link at CarbonTV.Com. There is no cost to enter. Enter up to twice a day until December 15, 2019 for a chance to win this one-of-a-kind, customized INVICTUS. Watch a brief video to unlock the second entry option. See official rules and details here.

Online viewers can find the best in online streaming media service at CarbonTV.Com and also on their free app for iOS and Android. The recently revised platform now houses features such as a recommendation engine to suggest similar content, embedded social media commentary for community engagement, a streamlined user experience – while still keeping the platform FREE for users – and CarbonTV’s propriety Carbon Score system to show how each series rates. Chevy Silverado is CarbonTV’s exclusive site sponsor in 2019.

CarbonTV continually seeks the best in outdoor viewing by launching new series, such as Outdoor Weekly, Guided, Doggin’ with Levi and Skull Bound Chronicles. Plus, new seasons of fan-favorites such as The Virtue, The Breaking Point and The Outdoors Chef. CarbonTV has paved the way for Live Streaming videos of incredible wildlife activity such as WildLifers Live Cam or the “Crush Cam” at Lee and Tiffany Lakosky’s Iowa farm.

About Kryptek Outdoor Group:

Kryptek provides combat proven features and designs in ultra high-performance technical and tactical outdoor adventure apparel. Kryptek products are continuously tested and proven in austere combat environments and extreme hunting conditions. Constant improvement and feedback are implemented into future designs with the end-goal of providing our products to outdoor adventurers who demand the utmost in quality and overall performance in their gear. Learn more at http://Kryptek.Com

About CarbonTV: 

The best of what’s happening outdoors is happening on CarbonTV. CarbonTV is the largest OTT platform for online distribution of outdoor content. All video content is available on demand, for free at CarbonTV.com and via OTT apps on ROKU, Amazon Fire TV, iOS, Android and Samsung Smart TV. To learn more, visit CarbonTV.Com. Follow us at Facebook.Com/CarbonTV and Instagram.com/CarbonTVMedia

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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IRISH SETTER® MAKES NEW VAPRTREK HUNTING BOOTS EVEN LIGHTER, WITH BETTER TRACTION, DURABILITY & COMFORT

SH02831Irish Setter VaprTrek

Irish Setter VaprTrek #2831

RED WING, MN (December 2018) – The original Irish Setter VaprTrek® 8″ hunting boots were 40% lighter than traditional Irish Setter big game hunting boots without sacrificing support or stability. After their launch in 2014, this family of extremely lightweight boots quickly became a top seller. Since then the product team has been researching new technologies and construction methods to move the breakthrough design forward. After conducting materials testing and field wear trials, Irish Setter is proud to introduce the new VaprTrek lineup, which is even lighter while delivering better traction on rough terrain, all with improved durability and outstanding all-day comfort.

The great fit and go-all-day comfort that made VaprTrek boots so popular with hunters and hikers remains a top priority. A contoured last mirrors foot shape for excellent fit, while lace-to-toe eyelets help customize the fit.

A highly breathable and durable polyurethane memory foam footbed creates instant and all-day comfort for less fatigue. And it remains resilient – not succumbing to compression like most EVA footbeds. The uppers provide other comfort and performance features like waterproof, full grain leather, lightweight Rip Stop fabric, military-grade quick dry linings which wick away foot moisture, UltraDry™ waterproofing for long-lasting protection, a memory foam collar for instant comfort in all temperatures, a Cushin™ Comfort Tongue that provides comfort in the shin area and ScentBan™ scent control that eliminates odors within the boot. Select models feature Primaloft® insulation for warmth in cool environments.

Hunters look to Irish Setter for durable footwear and the new VaprTrek does not disappoint. Armatec™ XT technology adds durability and abrasion resistance in high wear areas of the heel and toe while leather reinforcement is strategically placed to protect flex points for enhanced durability over time.

These ultra-lightweight boots provide greater traction and support to allow for more time in the field with less fatigue. A lightweight, nylon shank adds arch support and EnerG technology within the dual density midsole delivers extra comfort in the heel and forefoot impact zones. A harder durometer RPM material is used in the midsole and it also extends to the outsole. Rubber sections of the outsole with multi-tiered lugs provide superior traction on uneven terrain and self-cleaning lugs shed debris with every step. Rubber pods are utilized for enhanced traction and durability. Tiered toe treads offer grip control when walking up steep inclines. The wrap-around instep provides protection from, and extra grip for, tree stand rungs or ATV foot pegs. The outsole provides best-in-class slip-resistance.

“We’ve transformed the VaprTrek boot. The all-new VaprTrek boots are even lighter than before while providing better traction, durability and comfort,” explained Charley Bryant, Irish Setter Product Merchant. “You just have to try them on to feel the instant comfort. And that comfort is engineered to last, so you’ll be comfortable all day.”

Men’s VaprTrek Boots (sizes 8-12, 13, 14 in D and EE widths):

  • Style #2829+ is a 5″ hiker in brown leather and fabric, $154.99*
  • Style #2830+ is an 8″ non-insulated boot in brown leather and fabric, $159.99*
  • Style #2831+ is an 8″ non-insulated boot in Realtree Edge™ camouflage, $159.99*
  • Style #2854+ is an 8″ boot with 400 grams of PrimaLoft® insulation in Realtree Edge™ camouflage, $169.99*
  • Style #2832+ is an 8″ boot with 400 grams of PrimaLoft® insulation in Mossy Oak® Break-Up Country® camouflage, $169.99*

Women’s VaprTrek Boots (sizes 5-11 medium width):

  • Style #2839+ is an 8″ boot with 400 grams of PrimaLoft® insulation in Mossy Oak® Break-Up Country® camouflage, $169.99

Men’s VaprTrek LS Boots with Insulation (sizes 8-12, 13, 14 in D and EE widths):

  • Style #822** is a 9″ boot with 800 grams of PrimaLoft® insulation in Realtree Xtra® camouflage, $199.99*
  • Style #826** is a 9″ boot with 800 grams of PrimaLoft® insulation in Mossy Oak® Break-Up Country® camouflage, $199.99*
  • Style #827** is a 9″ boot with 1200 grams of PrimaLoft® insulation in Realtree Xtra® camouflage, $209.99*

VaprTrek Snake Boots for Men & Women

Irish Setter has created men’s and women’s snake boots that combine a non-woven material with leather to defend against fangs, thorns and other threats. These popular lightweight, lace-up boots are now available in Mossy Oak® Obsession® camouflage.

  • Style #2869 is a men’s 17″ non-insulated, lace-up snake boot with Mossy Oak® Obsession camouflage®, $214.99
  • Style #1821 is a women’s 16″ non-insulated, lace-up snake boot with Mossy Oak® Obsession camouflage®, $214.99

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of the Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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PICK IRISH SETTER® ICETREK BOOTS WITH THERMALBOOST FOR COLD WEATHER ACTIVITIES

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Irish Setter IceTrek Boot #3896

RED WING, MN (December 2018) – When the mercury drops choose Irish Setter® IceTrek boots. These waterproof boots with 1600 grams of PrimaLoft® insulation come equipped with ThermalBoost™ – a revolutionary, multi-zone barrier system that delivers serious insulating protection against brutal cold and biting wind. This insulation technology is strategically built into specific zones that are prone to heat loss – the toe box, beneath the insole and within the footbed. ThermalBoost provides the equivalent warmth of 400 grams of additional insulation without the added bulk or weight for late season hunters, ice anglers, snowmobilers and others who won’t let the cold temps keep them inside.

To enhance warmth and comfort, IceTrek boots are built on the King Toe® last which provides extra space in the toe box – trapping warm air around the toes. The King Toe last also makes it easier to get into and out of these 12” boots.

IceTrek boots with RPM™ technology are surprisingly lightweight while offering durable performance. The Ice Claw RPM-LS outsole featuring RPM composite material and Ice Claw rubber pods provides superior traction on snow, ice and uneven terrain. Rubber lugs are added to key areas of the outsole to increase traction during heel strike and push off. An RPM midsole provides comfort underfoot while reducing boot weight. A rubber rand surrounds nearly the entire perimeter of the base of the upper for added abrasion resistance in ice and crusty snow conditions. Additional Armatec™ heel and toe protection guards against ground hazards. A gaiter clip is integrated into the design for additional snow protection.

A lightweight, breathable upper consisting of abrasion-resistant polyester includes a memory foam collar which forms to fit the ankle for comfortable stability in the boot shaft. The Cushin™ Comfort Tongue offers long-lasting comfort in the shin area. UltraDry™ waterproofing keep feet dry, while a ScentBan lining delivers scent control through a process that kills odor-causing bacteria. Select IceTrek styles have the unique BOA® lacing system to make it faster and easier to get in and out of lace-up boots, and to easily adjust or tighten the tension of the stainless-steel laces even when wearing gloves.

“Irish Setter IceTrek boots are built for extreme cold conditions,” explained Charley Bryant, Irish Setter Product Merchant. “Choose IceTrek boots to keep feet warm during winter hunts, ice fishing, snowmobiling or other activities that take you outside on brutally cold days.”

Men’s IceTrek Boots (sizes 8-12, 13, 14 in E widths):

  • Style #3896 is a 12″ boot with 1600 grams of PrimaLoft® insulation and ThermalBoost in Mossy Oak® Break-Up Country® camouflage, $229.99*
  • Style #3897 is a 12″ boot with 1600 grams of PrimaLoft® insulation and ThermalBoost, BOA closure in grey, $249.99*

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of the Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com. Irish Setter. The Hunt Never Ends.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Sure-Shot Game Calls Celebrates 60 Years With Limited-Edition Cowboy Commemorative Series Duck Calls

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Sure-Shot Game Calls

Honoring the Memory of Legendary World Champion Duck Caller, Inventor and Founder of Sure-Shot

Groves, TX – (January 18, 2019) – Sure-Shot Game Calls is celebrating its 60th anniversary and honoring the life and memory of its founder James “Cowboy” Fernandez with a special limited-edition Cowboy Commemorative Series Duck Call. Each of these collectable award-winning Yentzen Classic double reed calls are engraved with Cowboy’s signature and the first 100 purchased will be packaged in a box personally autographed by the legend himself. The Cowboy Commemorative calls will be released to the public in Summer 2019. Calls will be available at retailers like Mack’s Prairie Wings, Rogers Sporting Goods and sureshotgamecalls.com. Visit sureshotgamecalls.com for the official release date and pricing updates.

Co-founder, inventor and world champion caller James “Cowboy” Fernandez passed away in August 2018 at age 86. Cowboy worked with George Yentzen to design and patent the first double reed duck call in 1950 and the triple reed in 1968. Cowboy was the first Texan and first double reed contestant to win the Worlds Duck Calling Championship in Stuttgart, Arkansas in 1959 using the double reed Yentzen Caller. And others followed, winning World Championships with this Yentzen Caller as well. He was well known for his calling prowess and won numerous regional and international competitions. Fernandez was inducted into the Legends of the Outdoors Hall of Fame in 2014.

“When Cowboy passed, we wanted to do something to honor him,” explained Charlie Holder, current owner of Sure-Shot Game Calls. “He was so proud of this company he co-founded 60 years ago. We thought this would be a fitting tribute to honor him and the call that he designed and helped him become a world champion.”

For more information about Sure-Shot’s complete line of game calls, visit www.sureshotgamecalls.com.

About Sure-Shot Game Calls:

The 60+year old company was founded by James “Cowboy” Fernandez and George Yentzen in Nederland, Texas in the early 1940s. After many prototypes, their first product, the 1950 Yentzen Caller, became the very first patented double-reed duck call introduced to the marketplace. In 1959, Cowboy Fernandez entered several duck calling competitions and both he and the Yentzen Caller became world class champions. Charlie Holder purchased the company in 2011. Today, Sure-Shot offers over two dozen game calls for waterfowl, predator, deer and turkey.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Legendary World Champion Duck Caller, Inventor and Founder of Sure-Shot Game Calls James “Cowboy” Fernandez Passes

Groves, TX – (August 17) – Sure-Shot Game Calls is sad to share the news that co-founder, inventor and world champion caller James “Cowboy” Fernandez passed away yesterday in Beaumont, Texas at age 86. The entire Sure-Shot Game Calls family, friends and fans mourn his loss and extend our sympathies to his family.

Cowboy worked with George Yentzen to design and patent the first double reed duck call in 1950 and the triple reed in 1968. Cowboy was the first Texan and first double reed contestant to win the Worlds Duck Calling Championship in Stuttgart, Arkansas in 1959 using the double reed Yentzen Caller. And others followed, winning World Championships with this Yentzen Caller as well. He was well known for his calling prowess and won numerous regional and international competitions. Fernandez was inducted into the Legends of the Outdoors Hall of Fame in 2014.

“There was only room in this world for one Cowboy Fernandez,” explained Charlie Holder, current owner of Sure-Shot Game Calls. “He will be sorely missed. We greatly appreciate all of the support, messages, and well wishes from the friends and fans of Sure-Shot.”

For more information about Sure-Shot’s complete line of game calls, visit www.sureshotgamecalls.com.

About Sure-Shot Game Calls:

The 60+year old company was founded by James “Cowboy” Fernandez and George Yentzen in Nederland, Texas in the early 1940s. After many prototypes, their first product, the 1950 Yentzen Caller, became the very first patented double-reed duck call introduced to the marketplace. In 1959, Cowboy Fernandez entered several duck calling competitions and both he and the Yentzen Caller became world class champions. Charlie Holder purchased the company in 2011. Today, Sure-Shot offers over two dozen game calls for waterfowl, predator, deer and turkey.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Irish Setter® Traveler Shoes Are Stylish & Comfortable

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Irish Setter #3805

RED WING, MN (June 2017) —Irish Setter Traveler shoes provide stylish comfort. The non-marking Traveler’s RPM sole technology reduces weight while providing exceptional comfort and durability. A cushy memory foam footbed and supple full-grain leathers enhance the comfort level. Stylish stitching gives these shoes a relaxed, casual look perfect for evenings, weekends or work. These casual shoes are built with the same quality found in the legendary line of Irish Setter boots.

Men’s Traveler Shoes (sizes 8-12, 13, 14 in D and EE widths)

  • Style #3806** is an oxford in brown, $109.99*
  • Style #3804** is an oxford in tan, $109.99*
  • Style #3805* is a chukka in tan, $119.99*
  • Style #3808 is a chukka in gray, $119.99*
  • Style #3812 is a slip-on in gray, $109.99*

“Traveler shoes are inspired by the looks of our traditional boots and the lightweight feel of athletic shoes,” explained Charley Bryant, Irish Setter Line Manager at Red Wing Shoe Company.

Traveler shoes will be available at leading outdoor retailers in July 2018. Visit www.irishsetterboots.com for the retailer nearest you.
About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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JACKSON KAYAK CRUISE FD WITH FLEX DRIVE OFFERS ANOTHER PEDAL OPTION

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SPARTA, TN (JULY 2017)   – Pedal or paddle with the Jackson Kayak Cruise FD all-purpose kayak. Built for the recreational paddler and powered by the unique Flex Drive system, the Cruise FD adapts to any paddling needs including fishing. The Flex Drive is easily deployed with the flip of a lever to aid in launching and beaching, provides easy access to the propeller to remove weeds and an interchangeable electric motor head unit will be released in 2018.

The Jackson Kayak Cruise FD kayak features the patent-pending Flex Drive system which allows for hands-free forward and reverse propulsion. Jackson Kayak’s Flex Drive System can quickly adapt from deep to shallow water navigation without having to move the main pedal drive unit.

Kayakers will appreciate these Cruise FD features:

  • Patent-pending Flex Drive for hands-free forward and reverse propulsion
  • Tri-prop propeller is protected by a dagger board for navigating shallow waters
  • Hinged prop cover can be opened while the prop is raised to easily clean any debris and completed closed and sealed when the drive is deployed
  • Built on the Cruise hull with less rocker for better speed and increased flatwater tracking
  • Ergo Seat with 3D breathable mesh fabric and lumbar support can be reclined for better positioning for pedaling. With Hi-Lo and Fore-Aft trimming for better comfort and ergonomics while pedaling. The Ergo seat can also be removed for use on shore.
  • Standing pad for comfort while standing
  • Large bow hatch with easy opening latches
  • Small rear day hatch with additional bungees for securing gear
  • Integrated rudder control system for easy steering while pedaling
  • Track systems for easy customization with fishing or other accessories
  • Suggested retail $ 2,199

“The Cruise FD expands on the new Jackson Kayak Flex Drive family with a solid recreational platform that is quick, nimble and ready for casual tours or customized for fishing adventures,” explained Damon Bungard, Jackson Kayak Product Manager.

About Jackson Kayak

Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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