Posts Tagged 'media relations'

JACKSON KAYAK INTRODUCES HIGHLY INNOVATIVE FLEX DRIVE SYSTEM

2017-Coosa-FD5

Jackson Kayak with Flex Drive System

SPARTA, TN (July 2016) – Jackson Kayak has designed a patent-pending prop-driven pedal system which allows for hands-free forward and reverse propulsion for kayaks. Named the Flex Drive, it consists of a daggerboard-protected tri-prop propeller which, combined with unique articulation of the prop system, gives the Flex Drive increased performance over other drives and helps keep the system clear of obstacles and easy to clean. Jackson Kayak’s Flex Drive System can quickly adapt from deep to shallow water navigation without having to move the main pedal drive unit.

The Flex Drive is easily deployed with the flip of a lever, has adjustable pitch prop blades and a 12:1 ratio. An interchangeable electric motor-driven head unit is in development as well for release at a later date.

“We wanted to develop a pedal system that addresses the real-world problems and needs of serious kayak anglers – problems like launching and beaching without having to move a cumbersome system; being able to push over obstacles; simple loading and unloading from car rack systems; versatility and flexibility for a wide variety of water conditions, etc. The Flex Drive solves those problems, and is an exciting new addition to the Jackson Kayak lineup of innovative solutions for kayak anglers,” explained Damon Bungard, Jackson Kayak Product Manager.

The first kayaks with this innovation will be the Coosa FD with an emphasis on kayak fishing and the versatile Cruise FD. Jackson Kayak’s Flex Drive system will roll out at Jackson Kayak dealers early 2017.

About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Orion Coolers Introduces The Versatile Orion 45

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Orion 45

SPARTA, TN (March 2015) –Orion Coolers announces the introduction of the Orion 45 – the most versatile cooler in its line of premium, rugged coolers. Striking a nice balance between portability and capacity, the Orion 45 is well suited for everything from day use to week long adventures. It’s sized for high portability, while still having the ability to carry common items like 2L bottles, bottle of wine, or case of cans.  A great choice for outdoor enthusiasts, anglers, kayakers and hunters, the Orion 45 makes a great standing platform for casting and has the capacity for boned-out quarters from small to mid-sized game. The suggested retail price for the Orion 45 is $449.

All Orion Coolers feature innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)
  • Available in three sizes – Orion 25, Orion 45 and Orion 65.

Orion Coolers announces the release of the Orion 25. The Orion Cooler 25 is compact and highly portable for shorter outings and day or weekend use. It’s easily transported by canoe, car, kayak, SUPs and ATVs. Perfect for small game or running to the grocery store, the Orion 25 retails for $369.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes and has the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Arguably the most versatile size in the Orion line, the 45 functions well for both short and longer duration outings, is highly portable, and fully featured,” explained Brand Manager Damon Bungard. “It fits common items like wine bottles or cases of cans or bottled water inside, makes a roomy casting platform, and is well suited to transporting common game like whitetail deer. By working with our team members, dedicated outdoorsman, and industry partners, we’ve developed coolers with unparalleled performance and innovative features to enhance the users’ experience, land or sea, no matter where in the world their adventures take them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Orion Cooler 25 Is Compact But Packed With Great Innovations

Print Orion 25

SPARTA, TN (March 2015) – Orion Coolers announces the release of the Orion 25. The Orion Cooler 25 is compact and highly portable for shorter outings and day or weekend use. It’s easily transported by canoe, car, kayak, SUPs and ATVs making it a great choice for outdoor enthusiasts, anglers, kayakers and hunters.  Perfect for small game or running to the grocery store, the Orion 25 retails for $369.

All Orion Coolers feature innovations unique to the premium, rugged cooler market:

  • Multi-color, camo plastic blend exteriors make every single Orion cooler unique. Pick from Forest Camo, Jungle Camo, Sky Camo or Dorado
  • YakAttack gear tracks allow for adding accessories without drilling. Add holders for fishing rods, phones, cups, cameras, fish finders, GPS and more with RAM accessory integration
  • Four aluminum tie down points at each corner that double as bottle openers and two additional tie down points on either side for secure transport
  • Low-profile, camming latches that are hinging for ease of use and snag-free when loading or using the cooler as a fly fishing casting platform
  • Lockable via padlocks on the corners, both to secure the cooler and to seal it shut
  • A grippy standing pad comes standard with all Orion Coolers providing a stable, comfortable platform when standing or sitting.
  • Strong, motorcycle-style carry handles with reinforced climbing ropes provide long lasting comfort and sure grip in tough conditions
  • MADE IN USA for quality craftsmanship and rugged construction. Orion Coolers are molded by molding experts right next to Jackson Kayaks in Sparta, Tennessee
  • Constructed with a rugged, roto-molded polyethylene shell and at least 2” of insulation  for durable performance
  • A solid thermoformed plastic tray inside the cooler allows for drainage but won’t let smaller items fall through like they would with standard wire mesh trays found elsewhere
  • A removable, Princeton-Tec AMP1 light, provides lighting inside the cooler at night or remove it for use around camp at night. This Made-in-USA waterproof light easily twists on and off and includes a flood lamp cone to illuminate the cooler contents with soft light. Remove the light and cone and you have a high power LED light for use around camp, on the boat or anywhere you need it. It also has a bottle opener on it.
  • Smart, real-world sizing accommodates common items like wine, 2 liter bottles or a case of cans that can stand upright. They also fit on common hitch haul carriers, behind a kayak seat and within airline baggage requirements (model dependent)
  • Available in three sizes – Orion 25, Orion 45 and Orion 65.

Well suited to a variety of tasks, the Orion 45 is the most versatile cooler in the line. Striking a nice balance between portability and capacity, the Orion 45 is well suited for everything from day use to week long adventures. Manufacturer Suggested Retail Price is $449.

The Orion Cooler 65 is the right size for longer adventures and bigger jobs where capacity starts to become a priority over portability. The 65 serves groups well for multi-day trips or well attended tailgate parties. It’s easily transported by canoe, raft, truck, or even small planes and has the capacity for quartered big game, larger fish and/or food for a week. Manufacturer Suggested Retail Price is $499.

“Ideal for day and weekend use, and easily transported by one person, the Orion 25 is the smallest and most portable model in the line, but still fully featured,” explained Brand Manager Damon Bungard. “The Orion 25 was designed to fit in the rear storage area of every Jackson Kayak fishing kayak, stand a 22 oz bottle vertically inside, or lay a 12 oz bottle on its side. It fits nicely in back seats, through car doors, and functions well as a stepping stool, compact casting platform, or seat on your SUP. By working with our team members, dedicated outdoorsman, and industry partners, we’ve developed coolers with unparalleled performance and innovative features to enhance the users’ experience, land or sea, no matter where in the world their adventures take them.”

About Orion Coolers

Based in Sparta, TN, Orion Coolers produces premium rugged coolers with enhanced features and durable performance. The Orion Cooler team of designers, molding experts, hunters, anglers and kayakers is committed to developing products that will perform in the harshest environments. All products are field tested in extreme conditions by a team of dedicated outdoor enthusiasts before new designs are approved and released to the public. Orion Coolers are produced alongside Jackson Kayak known for exceptional whitewater kayaks, fishing kayaks, recreational kayaks and stand up paddleboards. Orion Coolers. Never Lose Your Cool. Learn more at OrionCoolers.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Mystery Tackle Box Is A Great Father’s Day Gift

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CHICAGO, IL (February 2015) – Give your dad, husband or grandfather a Father’s Day gift he’ll love for months to come. Consider a gift subscription to Mystery Tackle Box. Each month your favorite angler will discover new baits and lures from the top brands in the fishing industry. The contents vary each month offering a great way to try different products and learn new techniques. It’s a fun and practical gift!

A three month subscription is a great value providing three months of thoughtful gifts for only $45. Gift options are also available in 3, 6 or 12 month plans as well as a single gift box starting at only $15. Shipping is free with any gift subscription and include a printable gift certificate making it easy to email or hand deliver.

Beginners and avid anglers will be pleased with the monthly assortment of high quality fishing products – never knock-off products.  Every Mystery Tackle Box includes 5-7 products a month on average. Each box includes an issue of the Dibble Digest, Mystery Tackle Box’s monthly fishing magazine with detailed information about each product, informative articles and tips from the pros. Also included is a unique link to the Mystery Tackle Box website where you can watch videos, read product reviews and learn different rigging options for each of the products in your Mystery Tackle Box.

You can select from a variety of Mystery Tackle Boxes based on species and switch your preference from month to month.  The Bass box is geared toward freshwater Largemouth and Smallmouth bass. The Inshore Saltwater box is geared toward the following saltwater species: Redfish (Red Drum), Speckled Trout (Sea Trout), Snook, Striper, Flounder and Calico Bass. The Panfish box contains a variety of baits for targeting Panfish such as Crappie, Bluegill, Perch and others.

They’ll remember your thoughtfulness each month when the Mystery Tackle Box arrives. And when they’re catching a lunker! Visit mysterytacklebox.com today.

About Mystery Tackle Box

Mystery Tackle Box is a monthly subscription service that sends out some of the most exciting fishing gear right to your home. Our mission is to take the excitement of being on the water not knowing what you’re going to catch and bring that same excitement to your home each and every month. For just $15 per month, Mystery Tackle Box introduces both expert and novice anglers to the latest products and techniques in the fishing industry by sending a box filled with fishing lures and baits each month. We work with the largest and most well known brands as well as smaller companies that you would otherwise never get to experience.

Mystery Tackle Box also makes a great gift for anyone who loves fishing.  We offer gift subscriptions and printable gift certificates making it the perfect last-minute gift.  Learn more at MysteryTackleBox.com or call 866-825-9301.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Mystery Tackle Box Adds New Panfish Option

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CHICAGO, IL (March 2015) – Mystery Tackle Box is introducing a new Panfish box to its list of monthly fishing tackle subscription options. With a subscription to Mystery Tackle Box, anglers discover new baits and lures from the top brands in the fishing industry. The contents vary each month offering a great way to try different products and learn new techniques.

You can customize your Mystery Tackle Box based on your preferred fish species and switch your preference from month to month. The new Panfish box contains a variety of baits for targeting Crappie, Bluegill and Perch. Other box options include a Bass box that is geared towards freshwater Largemouth and Smallmouth bass and an Inshore Saltwater box is geared toward Redfish (Red Drum), Speckled Trout (Sea Trout), Snook, Striper, Flounder and Calico Bass.

A three month subscription is a great value providing three months of new fishing products to try for less than $45. Subscribe for a 3, 6 or 12 month plan or choose the monthly plan for only $15 per month. Shipping is always free and you can cancel at any time.

Beginners and avid anglers will be pleased with the monthly assortment of high quality and innovative fishing products. Every Mystery Tackle Box includes 5-7 products a month on average along with a detailed product information card and unique link to the Mystery Tackle Box website where you can watch videos, read product reviews and learn different rigging options for each of the products in your Mystery Tackle Box. Also included in each box is an issue of the Dibble Digest, Mystery Tackle Box’s monthly fishing magazine with informative articles and tips from the pros to help improve your fishing skills.

Visit mysterytacklebox.com today!

About Mystery Tackle Box

Mystery Tackle Box is a monthly subscription service that sends out some of the most exciting fishing gear right to your home. Our mission is to take the excitement of being on the water not knowing what you’re going to catch and bring that same excitement to your home each and every month. For just $15 per month, Mystery Tackle Box introduces both expert and novice anglers to the latest products and techniques in the fishing industry by sending a box filled with fishing lures and baits each month. We work with the largest and most well known brands as well as smaller companies that you would otherwise never get to experience.

Mystery Tackle Box also makes a great gift for anyone who loves fishing.  We offer gift subscriptions and printable gift certificates making it the perfect last-minute gift.  Learn more at MysteryTackleBox.com.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Give A Mystery Tackle Box Gift This Holiday

 Print

CHICAGO, IL (November 2014) – Give your favorite angler a fishing gift they’ll love for months to come. Consider buying a subscription to Mystery Tackle Box. Each month your angler will receive a box containing at least $20 in lures and tackle valued at $20. The contents vary each month offering a great way to try different products and build a better tackle box. It’s a fun and practical gift!Subscribe for 3, 6 or 12 months’ worth of surprises or purchase a single gift box starting at $15. Shipping is free with any gift subscription.

Beginners and avid anglers will be pleased with the monthly assortment of quality fishing products – never knock-off products.  Every Mystery Tackle Box will contain at least $20 worth of products and you can expect to get 5-10 products a month on average. Each box includes as “About Your Box” card that explains a little more about each bait as well as a unique link to our website to watch videos, read product reviews and learn different rigging options. Each box also includes an issue of Dibble Digest, Mystery Tackle Box’s monthly fishing magazine, and a Mystery Tackle Box decal.

You can select from a variety of Mystery Tackle Boxes based on species.  The Bass box is geared toward freshwater Largemouth and Smallmouth bass. The Inshore Saltwater box is geared toward the following saltwater species: Redfish (Red Drum), Speckled Trout (Sea Trout), Snook, Striper, Flounder and Calico Bass. The Ice Fishing box contains a variety of baits for targeting panfish (Bluegill, Crappie, Perch), Lake Trout and Pike under the ice and is available during the Ice Fishing season.

They’ll remember your thoughtfulness each month when the Mystery Tackle Box arrives. And when they’re catching a lunker! Cross that name off your list and visit mysterytacklebox.com today.

About Mystery Tackle Box

Mystery Tackle Box is a monthly subscription service that sends out some of the most exciting fishing gear right to your home. Our mission is to take the excitement of being on the water not knowing what you’re going to catch and bring that same excitement to your home each and every month. For just $15 per month, Mystery Tackle Box introduces both expert and novice anglers to the latest products and techniques in the fishing industry by sending you a box filled with fishing lures and baits each month. We work with the largest and most well known brands as well as smaller companies that you would otherwise never get to experience.

Mystery Tackle Box also makes a great gift for anyone who loves fishing.  We offer gift subscriptions and printable gift certificates making it the perfect last-minute gift.  Learn more at MysteryTackleBox.com.

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About Firefly PublicityVisit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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Irish Setter® SunSetter Slip-on Shoes Are Relaxed, After-Hunt Footwear

SH03805_WEB

Irish Setter SunSetter 3805

 

RED WING, MN (June 2014) —Irish SetterSunSetter slip-on shoes provide easy-on, easy-off comfort. Stylish contrast stitching on canvas gives these shoes a relaxed, casual look.SunSetters are lightweight and flexible.  A plush EVAmidsole and removable EVAfootbed provide exceptional comfort underfoot. The non-marking Diamond Box Tread sole’s shallow tread provides dependable performance.SunSetter shoes are available in men’s sizes 8-12, 13, 14 in D (medium) and EE (wide) widths. These ruggedcasuals are built with the same quality found in the legendary line of Irish Setter boots.

  • Style 3803 is a slip-on shoe in brown waxed canvas, $109.99*
  • Style 3805 is a slip-on shoe in Realtree Xtra® camouflage canvas, $109.99*

“SunSetter slip-on shoes are great for relaxing after hunting, or for after-hours activities,” explained Charley Bryant, Irish Setter Hunt Product Manager at Red Wing Shoe Company.

Don’t leave the comfort of Irish Setter boots in the woods; experience it all day, every day. SunSetters slip-on shoes will be available in January, 2015 at leading outdoor retailers. Visit www.irishsetterboots.com for the retailer nearest you.

About Irish SetterBased in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.###
Editor’s Note: Visit http://www.irishsetterboots.com/press for media information and images. Please use the login and password provided to access images in a variety of formats. The recommended images for this product are: 3803, 3805.*Prices shown are suggested retail in USD. Please contact kim@fireflypublicity.com for pricing outside of the USA.
About Firefly PublicityVisit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television.Public relations is acost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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