Posts Tagged 'pr firm'

JACKSON KAYAK NIRVANA MOVES KAYAKERS THROUGH RAPIDS QUICKLY WITH CONFIDENCE

NirvanaTopq

SPARTA, TN (July 2016) Jackson Kayak’s Nirvana is a fast, race-ready creeking boat designed to move kayakers through rapids quickly and in control. The hull shares much of the Zen’s user-friendliness while the massive amount of rocker keeps the bow dry and clear of holes and waves. Racers will be delighted to paddle such a user-friendly and confidence-inspiring design in the 9-foot category. If you just want a river running/creek boat that has a high-end speed in the rapids but don’t plan on racing, the Nirvana won’t disappoint!

Creek runners will appreciate these Nirvana features:

• User-friendly hull shape allows racers to focus on their line and going fast versus just trying to keep the boat under control.
• Ample stability to eliminate unwanted bracing and increase forward paddling time.
• Unishock Bulkhead for easy adjustment (get super-tight for a race, or stay loose for a cruise) and for safety.
• Rocker profile allows for both a fast boat in pools and easy boofing.

“Providing our team and customers with the best boat options for competing in has been a Jackson Kayak mainstay. The Nirvana assures that creek racers have the boat they need to win while staying true to the Jackson Kayak way of making a high-end competition boat as a great option for the new paddlers as well. We have a lot of excited team members right now that have been counting the days to the release of this boat,” said Eric Jackson, Jackson Kayak President and Kayak Co-Designer with David Knight.
The Nirvana will be available at Jackson Kayak dealers in 2017. Manufacturer suggested retail price is $1,249.
About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

Nirvana
WEIGHT: 48 LBS
WIDTH: 25.5”
LENGTH: 9’

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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JACKSON KAYAK TUPELO LT IS LIGHTERWEIGHT VERSION OF POPULAR TUPELO

TupeloLTtop

SPARTA, TN (July 2016) Jackson Kayak’s Tupelo LT is a lightweight, thermoformed version of the popular Tupelo recreational kayak series. This ultra-light version is comfortable, loaded with features and ideal for those looking for an all-around boat that’s light, comfortable and easy to use.

Kayakers will appreciate these Tupelo LT features:
• Lightweight at 35 lbs.(40 lbs. with seat) for gliding and transporting with ease
• Sit-inside design provides a lower center of gravity than sit-on-tops and offers better protection from weather
• Open cockpit design for easier entry/exit, easier to shoulder and minimizes weight
• Large cockpit design allows ample area for gear, dogs or extra passengers
• Stern hatch and bulkhead storage to secure gear. Hatch has rubber seal to keep water out
• Elite Seat System with Hi-Low and movable foot pegs for customized comfort
• Grab handles for easy transporting
• Standard accessories like a water bottle holder with Nalgene® bottle and screwed-in insert mount for Go Pro® cameras in several locations around the kayak
• Outfitted with YakAttack track systems to add accessories within easy reach
• Also available in Realtree AP® Camouflage

The Tupelo LT thermoform design provides nimble performance, easier transport and a streamlined look.

“So nice when loading on the car, so nice when gliding across the lake, so nice to look at! All that and the most comfy seat on the market. All I could hope for in a kayak,” said Joe Pulliam of Jackson Kayak.
The Tupelo LT will be available at Jackson Kayak dealers in 2017. Manufacturer suggested retail price is $1,299.
About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

CONTACT: James McBeath 613-256-0598 james@jacksonkayak.com

Tupelo LT
WEIGHT: 35 LBS
WIDTH: 28”
LENGTH: 12’2”

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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JACKSON KAYAK DESIGNS MAYFLY SPECIFICALLY FOR KAYAK FLY FISHING

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SPARTA, TN (June 2016) – Jackson Kayak announces the MayFly fishing kayak, a boat that leads the way in being designed and built specifically for fly anglers.  This sit-on-top kayak is designed for fishing waters that range from trout streams, to lakes and ponds and inshore flats alike.  Jackson has developed a snag-free deck by making it difficult to hook a line around foot rests, storage and other key components, but without losing the Jackson advantage of a great fishing set up.  This kayak will feature some great new fly fishing specific accessories and features like fly patches, fly rod and hidden fly box sized storage.

Kayak anglers will appreciate these MayFly features:

  • Thoughtful design to aid in fly line management
  • Longer length – 12’6” for increased speed and tracking
  • Versatile hull design for flat and calm moving water fishing environments
  • Increased width – 34” for enhanced stability while seated and standing, beginner-friendly
  • New Elite Seat System with Hi-Low and Fore-Aft trimming for better comfort
  • Rod tip tubes to protect gear
  • New hinging hatches and footrest designed to be fly line friendly
  • YakAttack track systems to add accessories and customize placement within reach
  • Standing pad for comfort when sight fishing
  • Standard accessories like RAM Mounts® fishing rod
  • Designed to easily add on Power-Pole® accessories for customization

The MayFly is a clean and well organized kayak featuring flip-down down and snag-free fly box storage bins with integrated fly patches on sidewalls. An open footwell area makes it easy to stand and move around, and present a snag-free place to strip line.

The MayFly’s longer hull offers a versatile balance of speed and manuerability. Well-suited for flatwater, it can also handle calm moving water environments common to fly anglers. The wider hull is great for beginners and anglers who like to move between sitting and standing. The new Elite Seat 3.0 System has multiple hi/lo positions and can move forward and aft for self trimming. A Therm-a-Rest® lumbar pad enhances seated comfort. The seat can also be removed for use on shore. Easily accessible storage areas on the deck, and bow and stern hatches to interior storage are secured with hinging hatches. The front hatch is designed as a paddle holder.

This new elite kayak will also come with the new Platypus® Hydration System, a new feature to Jackson Kayak’s top fishing kayaks.

“Kayak fishing had matured to a point where there’s a kayak made specifically for nearly every fishing style and body of water – except fly fishing,” explained Jackson Kayak Brand Manager Damon Bungard. “There’s always something that got in the way. That time is over. As the specialty leader, we felt it was time to make a no-compromise fly fishing kayak with the features and performance demanded by both beginner and dedicated fly anglers. We’ve come up with a hull optimized to perform in still-water and in-shore conditions, prioritized stability for standing and casting and developed features focused on fly line management – like a snag-free footrest and hidden fly box compartments. The MayFly represents years of real-world experience kayak fly fishing all over the world, and says that yes, you too, may fly fish from a kayak.”

The MayFly will be available at Jackson Kayak dealers in 2017. Manufacturer suggested retail price is $1,799.

About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all of their products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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How to Select Your Next Hunting Boot

Irish Setter Ravine 2880

Irish Setter Ravine hunting boot

Selecting the right hunting boot and the right fit will make a big difference in your outdoor experience.  Kim Emery, spokesperson for Irish Setter boots, is sharing some general information to help you start out the hunting season on the right foot.

Hunting boots can be divided into different categories based on terrain and weather conditions. The upper materials, linings and soles are the variables that make these boots work in different environments. To properly select a boot you should think about what you’ll be walking through, the wetness, the temperature, scent control and the terrain underfoot.

The boot upper is the part of the boot that’s above the sole. It supports your ankle and protects your foot against abrasions from sticks, thistles and rocks. The upper materials are usually leather or leather with nylon fabric. Leather provides support and protection and will be sturdier than most fabrics in rocky conditions. Leather quality can vary quite a bit. The top of the line is a full grain waterproof or water-resistant leather. Lower priced boots often incorporate more nylon or use split leathers. Fabric panels can help make the boot more lightweight, flexible and affordable. Fabric panels frequently use popular camouflage patterns to complement your hunting clothes.

Waterproofing is another feature that can be extremely important for hunters. In extreme cases cold, wet feet can lead to a medical emergency. If you’re walking through dewy grass in the morning, you may only need a water-resistant leather without a waterproofing system.

Another major consideration in your footwear selection is insulation. Choose your insulation need by the air temperature, ground temperature and amount of foot movement. If you’re planning to hunt in a warm climate you’ll probably want a non-insulated product.  Insulation is measure in grams. Two hundred grams is about the least amount of insulation you can buy in footwear. Insulation numbers increase from there to 2000 grams. Deer hunters need to balance their need for a non-sweaty walk in and out with the need for a comfortably warm foot while stationery in a deer-stand, not generating any foot heat.

Big game hunters often value scent-control when hunting at close range. Some scent control products block foot odors from escaping. Others approach scent control by killing odor-causing bacteria. This process can be applied to various materials from leathers to linings to footbeds.

Last but not least are the soles. Soles provide varying levels of traction, cushioning, shock absorption, lateral stability and flexibility. Try to balance your need for flexibility, which makes walking easier, with durability which provides longer wear over time.

Tread size is critical when selecting a boot. A shallow tread works best for varying upland terrain to limit mud and debris pick-up. A deeper, more aggressive tread works best for mountainous and hilly terrain. Manufacturers provide a variety of options so you should be able to find the right one for your needs.

Hunting boots play a critical role in the enjoyment and success of your hunting experience. Take the time to find the right hunting boot so you won’t need to think about your boots during your hunt, just the hunt itself.

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About Kim Emery & Firefly Publicity

Kim Emery is the owner of Firefly Publicity and handles public relations for Irish Setter boots. Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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IRISH SETTER® DRIFTER TRAIL BOOTS ARE IRISH SETTER’S LIGHTEST BOOTS

RED WING, MN (June 2016)

Irish Setter Hunting Boot

STYLE 2837

Irish Setter® Drifter trail boots are purpose-built for maximum durability and minimum weight. Available for men and women, the Drifter boots utilize waterproof full-grain leather uppers combined with abrasion-resistant mesh for maximum comfort and breathability. Quick dry linings wick away foot moisture and ScentBan™ scent control eliminates odors within the boot. The Cushin™ Comfort Tongue provides comfort in the shin area. Armatec™ technology adds durability and abrasion resistance in the high wear areas of the heel and toe. All Drifter boots feature the Agilite™ 3-piece comfort sole system that combines a top layer of dense EVA for heel, arch and forefoot stability and support and a middle layer of softer, high rebound EVA which offers great underfoot comfort. The Venturist™ outsole’s aggressive lug pattern provides superb stability and traction on the toughest terrain. Drifter hiker models feature UltraDry™ waterproofing for dry, long-lasting protection.

Men’s Drifter Trail Boots (sizes 8-12, 13, 14 in D and EE widths):

  • Style #2833** is a non-insulated brown oxford, $114.99*
  • Style #2834** is a non-insulated brown/gold hiker, $139.99*
  • Style #2835** is a non-insulated grey/olive hiker, $139.99*
  • Style #2836** is a non-insulated brown/citron hiker, $139.99*
  • Style #2837** is a non-insulated hiker with Realtree Xtra® camouflage, $139.99*

Women’s Drifter Trail Boots (sizes 5-10, 11 medium widths):

  • Style #2838** is a non-insulated gray/teal oxford, $114.99*
  • Style #2839** is a non-insulated hiker in Realtree Xtra® camouflage, $134.99*

“Irish Setter Drifter boots are our lightest trail boots ever,” explained Charley Bryant, Irish Setter Hunt Line Manager for Red Wing Shoe Company. “You can feel the lightness when you pick them up. And you’ll feel it with every step.”

New styles (indicated by **) will be available at leading outdoor retailers in January 2017.

About Irish Setter

Based in Red Wing, MN, Irish Setter is a division of Red Wing Shoe Company that produces a full line of performance hunting boots and rugged outdoor casual footwear. Irish Setter continues to use leading technologies and the finest materials to offer customers the highest quality outdoor footwear. For more information about Irish Setter’s heritage, products and retailers, visit www.irishsetterboots.com.

JACKSON KAYAK INTRODUCES NEW ANTIX CREEKING/RIVER RUNNING KAYAK

Antixq

SPARTA, TN (July 2016) Jackson Kayak’s Antix is our first ever playable creeking/river- running kayak. Designed as a river-runner first, the length, volume, and edges are optimized to squirt, be lightweight compared to creek boats, and extremely maneuverable. Paddlers will love this boat on their local runs, replacing the need for a creek boat for many and increasing the fun factor with its playable features.

River-runners of all levels will appreciate these Antix features:

• Short, slicey ends allow for squirting, splatting, and down-river fun
• Planing hull for great surfing, spinning and stability
• Uni-shock bulkhead system and U-Channel track for quick adjustment and to protect paddler and kayak
• Available in two sizes – small/medium and medium/large.

The Antix delivers a great experience for beginners, intermediate and advanced kayakers who want to take advantage of river features; technical rapids, downstream play moves and easy paddling.

“This is a boat we have been missing from our lineup since we started in 2004. Like the Hero, it gives people a short, easy to paddle kayak for their local runs, but the Antix adds in some vertical play with the squirt, splat, etc… Fun times ahead,” explained Eric Jackson, Kayak Co-Designer with David Knight and Jackson Kayak President.
The Antix will be available at Jackson Kayak dealers in 2017. Manufacturer suggested retail price is $1,199.
About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

Antix
WEIGHT: 45 LBS
WIDTH: 25”
LENGTH: 7’4”

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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JACKSON KAYAK INTRODUCES TRIPPER T – A TANDEM SIT-IN RECREATIONAL KAYAK

TripperTTop

SPARTA, TN (July 2016) The new Tripper T tandem sit-in recreational kayak from Jackson Kayak is a versatile and stable general purpose kayak for great for 2 people or paddled solo. The Tripper T provides a comfortable, fast ride for two with easy entry, adjustable seating, loads of storage space and easy to paddle.

Kayakers will appreciate these Tripper T features:

• Sit-inside design provides a lower center of gravity than sit-on-tops and offers better protection from weather
• Open cockpit design for easier entry/exit, easier to shoulder and minimizes weight
• Open cockpit design allows for ample area for gear, dogs or extra passengers
• YakAttack track systems to add accessories within reach or customize seating configuration
• Elite Seat System with Hi-Low seating
The Tripper T design is based on the Kilroy/Tripper hull which offers an excellent balance of tracking and maneuverability. The low parting line and Elite Seat configuration provides a low and stable center of gravity. The seats can also be removed for use as camp chairs.
“For those who looking for a two-person kayak and place a high value on comfort, look no further. Famous Jackson quality and versatility. Paddle around the lake, go fishing, spend the night, bring the dog,” explained Joe Pulliam of Jackson Kayak.
The Tripper T will be available at Jackson Kayak dealers in 2017. Manufacturer suggested retail price is $1,299.
About Jackson Kayak: Jackson Kayak was founded in 2003 by Eric Jackson and Tony Lunt. Located in Sparta, Tennessee, near the Caney Fork River, Jackson Kayak designs, builds, and manufactures leading whitewater, fishing and exploration paddlesports products. With the motto “Build it like it’s your own”, all of their products are Made in the USA in growing support of the local Tennessee economy. Market leaders in both the whitewater and kayak fishing, kayak manufacturing and strong in the exploration sector, Jackson Kayak continues to introduce new product lines each year. Jackson Kayak’s success is largely due to delivering high quality products through paddlesports specialty shops globally; all supported by regional, national and international team members who are engaged to promote the paddling lifestyle.

Tripper T
WEIGHT: 84 LBS
WIDTH: 33”
LENGTH: 14’8”

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About Firefly Publicity

Visit http://www.fireflypublicity.com for more information about its public relations services for outdoor products. Firefly Publicity works closely with writers and editors to place products in media like magazines, newspapers, on-line content, radio and television. Public relations is a cost effective way for companies to maximize their marketing or advertising budget. Firefly Publicity is a results-oriented pr firm located in Red Wing, Minnesota. If you’re interested in gaining exposure for your company’s products, please contact Kim Emery at Firefly Publicity.

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